27 November 2008

A Recent Example: Amadou & Mariam's Welcome to Mali

It has been a while, I know. I am still not very sure that these promotional album stickers are indeed a passionate subject to have a blog about. I am afraid that the number of blog views reinforces this doubt, actually nobody is taking a look at this blog.

Anyaway, I take the latest album by Malian star blind couple Amadou & Mariam as a example. Here, you can see a sticker that is put on without much love, it is not at all put on straight, it is covering part of the art work of the album, and the typography, although stylish, turns out to be less fortunate: the visibility of the names of the featured artists (Damon Albarn, Tiken Jah Fakoly, Keziah Jones, K'Naan, M, and Juan Rozoff) is far from optimal.

The purpose of this sticker:

  • It is indicating that it is a new album
  • It mentions featured artists that are well-known
  • It mentions two songs that are put forward, i.e. Sabali and Masiteladi
  • It shows the logo of radio station France Inter (in some way involved in the promotion of this album)

But what a beauty when opening the gatefold CD, the inlay opens up as a mini-poster, it is too big for my A4 scanner...

1 comment:

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